Yesterday I attended the launch of Seventh Heaven’s new division called the Designs Factory at Al Aali Mall. Designs Factory is a soft furnishing and home accessories brand under Seventh Heaven that is an extension of their fashion boutique. It’s products range from artistic chairs and coffee tables, to pop art trays, coasters, note pads and more adding a fashionable flair to your home decor.
The variety of items are in bold colourful designs with a focus on middle eastern pop art. If you’re looking for a unique statement piece for your home, you can find it there.
“The main inspiration behind Designs Factory’s artistic products and items is reflected in our motto, ‘Life is meant for living, so live it in full color.’ Not only that, we want to bring a smile to people’s faces, a feel good factor, so we also portrayed the designs of some of the famous Arab and Western celebrities whom people typically relate to through their songs or sayings at some stage in their lives. In a way, this is how we bring together the best feel good factors from both Eastern and Western cultures just to make people happy”,said the Creative Director, Faisal Ismail.
The textiles and printing of the fabrics is done in France and the crafting of the furniture and pieces is all produced in Bahrain. The can even custom make designs and art suited to the client’s individual taste. If you’re on the hunt for a statement artsy piece for your home, you should definitely pay them a visit.